These are our recommendations to get the best results with your Keystone's Program Pages
Over our years of setting up program pages for schools, we've identified a few essential aspects that every school should have on their Keystone pages.
Best Practices - Program Pages
Keep a pulse on student behaviors so you can make the correct adjustments on your listing pages to yield the best results.
Overall, avoid text heavy pages and add pictures and videos to your cards. Next, use the cards! Many cards have a Call-to-Action button that you can use to increase the amount of people that go directly to your school's website.
Lastly, keep an eye on your inquiry forms. Longer forms will decrease the amount of student inquiries you receive and not necessarily increase the quality.
Set-up: Program Pages, Pictures/Videos, Tracking Links.
Resources:
- Best Student Recruitment Practices 2022 eBook: https://f.hubspotusercontent10.net/hubfs/4722110/Recruit%2cEnroll%2c%20Thrive%20eBook%202022.pdf
Contact support@keystoneacademic.com if you have any questions or need help.
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